Gentry Homes’ latest ‘living green’ initiative is a tree planting program to be implemented in partnership with Hawaiian Legacy Hardwoods.
Established through the Hawaiian Legacy Reforestation Initiative, Gentry’s innovative new program calls for planting a native koa or sandalwood tree for new home purchases at the Trades and Sandalwood neighborhoods. Gentry Homes Vice President/Sales and Marketing Rick Hobson said, “Planting trees will help develop a stronger ecosystem in Hawaii and will provide shelter as a native habitat for wildlife. Each new Trades and Sandalwood home owner will receive a Legacy tree certificate from Gentry Homes. In addition, $20 will be donated to a local charity as part of the program.”
According to Hobson, tree planting takes place each spring on the slopes of Mauna Kea on the Big Island at a site that was formerly a koa forest owned by King Kamehameha I. Each Gentry home owner’s Legacy tree will become part of a managed forest ecosystem and will not be harvested.
He noted that the koa is a native tree found nowhere else on earth and one of the world’s most valued hard-
woods. The fragrant sandal-wood or iliahi tree, once plentiful in Hawaii, was used for architectural details, carved objects, and medicinal purposes.
“We feel that partnering with HLH is ‘pono,’ or the right thing to do, as is building quality homes that will last. Our new home designs have become increasingly energy efficient and include features that reduce our carbon footprint. Solar powered hot water heating and photo-voltaic energy systems, Energy Star rated appliances, and more have become part of the ‘Gentry Living Green’ program. Planting native Hawaiian trees for reforestation will complement our vision to build quality communities for a better Hawaii. With the new reforestation initiative, Gentry is creating a lasting legacy that reaches beyond the Ewa by Gentry master planned community.”